“I love teaching, but it’s great to have extra space and time in my position to focus on research,” says Julia Baird, Tier 2 CRC in Human Dimensions of Water Resources and Water Resilience. “Because of the dedicated funding, I was able to jump into projects immediately,” she says. “I hired a post-doctoral researcher a few months after I started. We ran with some really exciting ideas and now we’re doing something much bigger.” That groundwork enabled Baird to study how a person’s psychological traits — including empathy and the extent to which they believe they can influence outcomes — will affect the person’s attitudes towards water sustainability measures. She and her team have partnered with the Niagara Parks Commission, the Town of Lincoln and World Wildlife Fund Canada on the project.