The Blue Flag is one of the world’s most well-recognized eco-labels, and to qualify, a beach must meet and continue to maintain a series of environmental, educational, safety, and accessibility criteria. Regular spot checks of water quality are conducted throughout the season. The Blue Flag program in Canada is administered by Swim Drink Fish. Theodore TOO Tugboat, a reproduction of the original TV character Theodore Tugboat from the beloved CBC series “Theodore Tugboat,” collaborates with Swim Drink Fish to help collect water samples during its journey across Ontario.